If the "Sex and the City" people want a trendy place to shoot, they can't do much better than GROM, the ice cream place on 76th street and Broadway. What Magnolia is to cupcakes, GROM is to Italian gelato. It's that darn good.
Since it opened in May, GROM has become quite the dessert hot spot. The owners opened their first store four years ago in Turin (Torino!), Italy, then branched out to Milan and Florence before heading to the New World. The ice cream and sorbet are extremely rich and textured, the flavor bursting inside your mouth. After you eat this stuff, you get that satisfied, happy feeling that really great food can bring.
My beloved and I went this past week, where I had the tiramisu flavored gelato and she the lemon sorbet. While the portions are expensive and not huge (if I recall correctly, it's $4.75 for a small, $5.75 for a medium, and $6.75 for a large), the quality is so good that you don't feel ripped off. I wouldn't go every day or week certainly, but it worth going once a month or so. (Since we're heading into winter, ice cream might not be forefront in your desires but you should keep it in mind).
Just a warning: besides the prices, be prepared for lines out the door if you go. Also, people like to do tastings so that will cause further delays before you can order. However, it's worth the wait.
See what Business Week had to say: Grom Gelato: Creating a Stir in New York
Since it opened in May, GROM has become quite the dessert hot spot. The owners opened their first store four years ago in Turin (Torino!), Italy, then branched out to Milan and Florence before heading to the New World. The ice cream and sorbet are extremely rich and textured, the flavor bursting inside your mouth. After you eat this stuff, you get that satisfied, happy feeling that really great food can bring.
My beloved and I went this past week, where I had the tiramisu flavored gelato and she the lemon sorbet. While the portions are expensive and not huge (if I recall correctly, it's $4.75 for a small, $5.75 for a medium, and $6.75 for a large), the quality is so good that you don't feel ripped off. I wouldn't go every day or week certainly, but it worth going once a month or so. (Since we're heading into winter, ice cream might not be forefront in your desires but you should keep it in mind).
Just a warning: besides the prices, be prepared for lines out the door if you go. Also, people like to do tastings so that will cause further delays before you can order. However, it's worth the wait.
See what Business Week had to say: Grom Gelato: Creating a Stir in New York
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